Kana Brown

View Original

CLIENT CASE STUDY | SUMMER SORIEE

It is always a pleasure working with a fellow creative. This event was executed with the client after we figured out what they wanted to achieve. Not every event has to be a big to make a big impact on your bottom line. We focused on creating an on brand event that can be replicated for years to come.


Client Profile: Solopreneur, photographer in Southern Indiana servicing clients for boudoir and headshots.

  1. CHALLENGE: Need to engage former boudoir clients outside of sessions and attract new clients.

  2. SOLUTION: Creating an on brand event to welcoming more of the market to experience the new space and the overall brand experience.

  3. PROCESS: Creating a budget, reaching out to local partners, creating an email drip and materials for social media marketing over the course of 6 weeks.

  4. RESULT: Peaches + Cream Soirée

    • Hosted 25 women

    • Engaged local community and utilized other local businesses Board + YOU, Blossoming Brown Skin, Greenish Skin Care

    • Increased brand awareness

    • Day of event 1 booked client resulting in over 1k of boosted revenue. Went on to book 2 other clients from the event.